Floristry as an art

This course will help you stop seeing floristry as a routine and discover the true art within it. You’ll learn to see the creative potential in every natural material.

Book Course
Location
Belgrade
Duration
10 days
Format
In-person, every day
Dates
20 - 25 June
For whom
For florists and confident enthusiasts
About the course
Professional tools will be provided for the duration of the course.

In 10 days, you’ll master techniques that will set you apart from other florists and contemporary artists

Materials included

The price includes natural and floral materials: branches, vines, moss, dried flowers, and fresh flowers. It also includes structural materials: wire, construction ties, tree trimmings, and rebar

Great photos

Under the guidance of Elena Ivanchenko, you’ll take stunning photos of your practice bouquets. You can also document your professional work

A cozy studio

We meet every day from 11 a.m. to 7 p.m., taking coffee breaks together

About the course
Professional tools will be provided for the duration of the course.

What you’ll get

                             You’ll move from standard bouquets to meaningful work with complex shapes and textures. And understand the principles of design and learn why one arrangement holds its shape while another doesn’t. Additionally, you’ll learn to source materials independently and see the potential in every twig.

Strengthen your portfolio
You’ll add unique pieces to your portfolio that will set you apart from competitors in the floral market
Expand your services
Learn to create three-dimensional compositions for interior decoration; they are highly valued
Learn new techniques
You’ll master the art of constructing frames and objects using branches, bark, vines, and dried flowers
Start working with complex shapes
You’ll move from traditional bouquets to creating meaningful pieces with complex shapes and textures
About us
You feel that your floristry is more than just bouquets. This course will give you the technical foundation for artistic expression

Who is this for

Florists with basic training
You already arrange bouquets but don’t know how to do it better. Natural materials will unlock your potential and help make your work distinctive
Event decorators
You design weddings, restaurants, and photo zones. The techniques from this course will lower your costs and raise your prices—natural materials are available for free but look expensive
Flower shop owners
You’re already in business but don’t know how to stand out from the competition. Decorations made from natural materials will help you stand out and enhance your storefront
Floristry instructors
You want to expand your curriculum and offer students something not taught in standard courses
Anyone developing their own signature style
You feel that your floristry is more than just bouquets. This course will provide the technical foundation for artistic expression
Courses
We work intensively every day. It won't be easy — but it will be interesting!

Course Program

We believe in intensive learning, which is why we hold classes every day until 7 p.m. Elena Ivanchenko devotes time to each student. Every evening, we review and discuss the students’ work

Classes every day
In a cozy studio in Belgrade
With coffee breaks
In small groups
Days 1–2: Structured interior bouquet

Transformation of materials bending, splitting, layering. You will try different techniques and combine them into a single relief composition.

Day 5: Theory. Demonstration of natural material transformation. Sketching the work. Break. Start of practical work.

Day 6: Practical work. Break. Completion of the work. Discussion of the works. Photo session.

Result: A relief composition

Days 3–4: Suspended installation

Working in the air: you will master designs with one or two attachment points and learn to see space as part of the composition.

Day 3: Theory. Sketching the work. Tea break. Selecting materials. Start of practice.

Day 4: Practical work completion of the piece. Discussion of the works. Photo session.

Summary: Suspended installation

Days 5–6: Relief composition

Transformation of materials bending, splitting, layering. You will try different techniques and combine them into a single relief composition.

Day 5: Theory. Demonstration of natural material transformation. Sketching the work. Break. Start of practical work.

Day 6: Practical work. Break. Completion of the work. Discussion of the works. Photo session.

Result: A relief composition

Days 7–8: Structural bouquet using the wire-wrapping technique

You will transform natural materials, secure them to wire, and assemble a bouquet on a thin wire stem lightweight, structural, and impossible to create using classical techniques.

Day 7: Theory. Demonstration of structural bouquet options. Break. Practice.

Day 8: Practice — completion of work. Discussion of works. Photo session.

Result: A structural bouquet using the assembly technique

Days 9–10: Art Object (Team Project)

You will go beyond the scope of floristry and work as a designer creating an art object at the intersection of natural materials and contemporary art together with other participants.

Day 9: Theory. Creating a sketch of the work. Break. Selecting materials. Practical work.

Day 10: Practice — finishing the work. Discussion. Photo session.

Awarding of certificates

programms
Dig into the topics that have been highlighted at Common Matters so far. From kawaii to AI collaboration

What's included

Sirmione School Certificate
Your artwork (you can take it home)
Photos of your work
Handouts and photos of books
Support and advice
Private alumni chat
Our students speak
Structured education for beginner and experienced florists

Reviews

Elena
I really enjoy studying at the floristry school. It’s incredibly pleasant to work with Elena: she always offers new ideas and unexpected solutions that inspire and touch the soul.
Elena's work on the course
Iren
I really enjoy studying at the floristry school. It's incredibly pleasant to work with Elena: she always offers new ideas and unexpected solutions that inspire and touch the soul. The classes have plenty of materials and tools, so you can really experiment a lot and learn through practice. The lessons are engaging, held in a very cozy atmosphere, and you always feel supported.
Iren's work on the course
Ekaterina
At Lena's workshops the atmosphere is always very warm and welcoming, with lots of beautiful flowers and decor. When you first arrive and look at the finished works, it seems like you could never do it yourself, but every time you end up creating a masterpiece that sometimes brightens your home for months. It's also wonderful that everyone always creates something very unique and personal — it's true creativity and a great way to make something with your own hands, clear your head and have a nice chat over a cup of tea.
Ekaterina's work on the course
Irina
I’ve taken two courses with Elena. I really like her creative approach and the great freedom she gives us to practice on our own. I’m also impressed by her interesting way of presenting the material, with lots of work on form and dried plants. The result isn’t just a composition; you also gain an understanding of how to choose materials, how to work with color and accents, and how to incorporate compositions into an interior.
Irina's work on the course

Our students’ work

Elena’s students have created over 1,000 pieces in various styles

Sign up for the course

Dates
20 - 21 march
Price
€ 1450
Seats
5 seats left
What you’ll get
10 training days from 11 a.m. to 7 p.m.
Classes at a studio in Belgrade
Assistance with photographing your work
Private student chat
Classes in small, cozy groups
All necessary materials and component
Certificate upon completion
Answers to your questions

Lets Drop us the line

1
Select a course and submit your application
2
Make a 20% down payment
3
Complete the course and pay the balance upon completion
Your name*
This field is required
Your messenger or email*
This field is required
Comment
This field is required
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
All our courses
 

Other Courses

start 20 march  •  2 days

Working with nature

Relying on materials we can find ourselves
Read More

Delicate forms, sculptural objects, impressionistic compositions. And a final piece in your own style

More than 1250 students and owners
3  Seats Left
start 20 march  •  2 days

Profession — florist

A systematic start to a career and hobby
Read More
An intensive course to launch your career and gain confidence in your favorite hobby. Spiral bouquet, wedding bouquet, kenzan, oasis, interior arrangement five techniques in five days
6  Seats Left
About course
The courses are perfect for those who are just beginning

Contacts

Eginners and professional florists, sharing modern techniques, practical skills, and our signature approach to creating bouquets and floral arrangements.

ADRESS

Sirmione studio 125 Raleigh Road Belgrade BS12 13